Beauty Trends

I Got a Celebrity-Beloved "Endo" Brow Lift, and It's Worth the Hype

Sep 6, 2024

I Got a Celebrity-Beloved "Endo" Brow Lift, and It's Worth the Hype

The thought of a brow lift casually entered my mind one day while applying eyeliner.

"Junk" Nails Are the Wild Maximalist Trend You Have to See to Believe

Sep 5, 2024

"Junk" Nails Are the Wild Maximalist Trend You Have to See to Believe

As with anything else, there's a place for low-maintenance manicures in anyone's routine — after all, who can deny the appeal of "rich girl" nails?

"Bubble Bath" Nails Are a Minimalist's Dream

Aug 30, 2024

"Bubble Bath" Nails Are a Minimalist's Dream

Last year was the year of minimalist beauty, and judging by the latest trends on TikTok, it's not slowing down any time soon.

What's the Deal With MLM Beauty Companies, and How Do They Work?

Aug 30, 2024

What's the Deal With MLM Beauty Companies, and How Do They Work?

Multilevel marketing businesses (also known as MLMs) — a method that uses everyday people to sell and distribute products and services — have existed for decades.

Yep, Vagina Nails Are Still Trending

Aug 29, 2024

Yep, Vagina Nails Are Still Trending

In the world of nail art, there are plenty of directions you can take to getting the manicure of your dreams.

The Pros and Cons of Gel Extension Manicures

Aug 28, 2024

The Pros and Cons of Gel Extension Manicures

While long, elegant nails are a goal for many, the reality of growing them is easier said than done.

TikTok Declared It a Brat Summer — Shop the Trend

Aug 28, 2024

TikTok Declared It a Brat Summer — Shop the Trend

While last summer's pink parade of all things Barbie and Taylor Swift might've paid homage to girlhood, this summer appears to be adopting a much grungier theme — think less bubbly pop ballads and sparkles, more New York City party girl with electric house beats and chaos galore.

The Camp Beauty Aesthetic Is Going Mainstream

Aug 28, 2024

The Camp Beauty Aesthetic Is Going Mainstream

We heard there's a place where everyone can be a queen, and it's not just at the Pink Pony Club.

7 Angled Bob Haircut Ideas Straight From Your Instagram Feed

Aug 26, 2024

7 Angled Bob Haircut Ideas Straight From Your Instagram Feed

We can always count on our Instagram feeds to help us stumble upon a hair trend or moment that stops us in our tracks and often leads us down a rabbit hole.

7 Nail Polish Colors That'll Rule Your Mood Board This Fall

Aug 23, 2024

7 Nail Polish Colors That'll Rule Your Mood Board This Fall

If summer is the Elle Woods of nail-polish colors — bright, fun, the perfect accoutrement to holding fuzzy pink pens — then fall is the Rachel Green.

7 Hair Colors Worth Trying Now, According to Pros

Aug 22, 2024

7 Hair Colors Worth Trying Now, According to Pros

In the last four-plus years, hair color went from boxed hair dye and grown-out roots to some semblance of normalcy.

The Only Guide to the Different Types of Bob Haircuts You Need

Aug 20, 2024

The Only Guide to the Different Types of Bob Haircuts You Need

Many of us have a little voice in our heads chanting, "Chop it off!" as we gaze at our hair in the mirror.